The upholstery section was initially housed in the body shell assembly building belonging to Reutter. The front and rear seats, convertible tops and interior trims were produced here for the Porsche 356. With the run down of the Porsche 356 model range, seat production was transferred to Recaro. As from this point the Porsche 911 was manufactured exclusively as a Coupé, production of convertible tops was no longer required. In 1969, the upholstery section was moved to the newly constructed assembly building. Since this time a continued growth in the proportion of leather used for panel trim can be observed, a trend which continues today.

material

The expansion of capacity for vehicle assembly made it necessary to move the upholstery section to the building previously used for engine assembly.

After 1982 all upholstery areas were brought together and accommodated in the high-bay warehouse building. Production of convertible tops was taken up again for the 911 Cabriolet and Targa models. However, partially with the introduction of the Porsche Boxster in 1996 and then completely on the arrival of the new Porsche 911 in 1997 it was transferred to the subsidiary jointly owned with DaimlerChrysler.

handmade

Despite numerous technical innovations, such as the use of automatic sewing machines since the end of the 1980s or the spraying of adhesive, work in the upholstery section is characterized by its craftsmanship to this day. This is also reflected in the number of employees, which increased from around 60 in the mid 1950s to 250 today.

seat

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excellecne

genesis-of-a-genius

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Cover

Cover

Ferdinand Porsche-
Genesis of Genius
Road, Racing and Aviation Innovation 1900 to 1933
by Karl Ludvigsen
Hardcover, 9.5 in. by 12 in.
496 pages
570 photos & illustrations
Language: English
Bentley Stock Number: GPGE
ISBN-13: 978-0-8376-1334-5
Price: $274.95
Limited Edition of 500
For more information on this collector’s edition, click here.

Bentley Publishers is proud to announce the publication of the newest Porsche historical book by Karl Ludvigsen, author of the award-winning Porsche: Excellence Was Expected.

This limited collector’s edition has been built to the personal standards of Ernst Piëch, Ferdinand Porsche’s eldest grandson.

In Ferdinand Porsche-Genesis of Genius, author Karl Ludvigsen reveals a dynamic young innovator who helped to chart the course of the automobile through the first decades of the twentieth century. As early as 1900, at the age of 25, Ferdinand Porsche pioneered hybrid technology to power his automobile designs. Once gasoline gained dominance as the power-source of choice, Porsche became relentless in his goal to design the fastest and most durable automobiles in Europe.

Porsche’s engineering brilliance did not stop at the automobile. He also made significant contributions to the early development of airplane engines and military transport vehicles. And in addition to his hands-on style of engineering, Ferdinand Porsche was a tireless managing executive in the automotive industry.

Ferdinand Porsche-Genesis of Genius explores in depth the unique combination of ambition, determination and genius that were the genesis of an automotive dynasty which has continued to thrive and expand for over a century.

Ferdinand Porsche-Genesis of Genius combines the dramatic story of Ferdinand Porsche’s early career with over 500 rare documents and photographs depicting his earliest creations. Developed with the personal involvement of Ferdinand Porsche’s eldest grandson, Ernst Piëch, this book is a distinctive reflection of the quality and history of Porsche values.

Chapter 3: Electrifying Automobiles 1900-1905
In neat sketches in his own notebook, Porsche worked out the electrical connections that would be needed to control the forward speeds of his powerful Panhard-powered Mixtes of 1905.

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